Interestingly Dell has introduced a Dell Pro-Support package of services again designed specifically for business corporations. The Portfolio also has a tech-to-tech support program meant for IT-professionals to help businesses strengthen their internal technology-solutions capacity. Dell deals in the range of products that caters to both Business Class and Consumer Class. It has been designed in the form of Portfolio that provides pro-active strategies and rapid response to combat technology challenges and save on crucial time. The Dell’s concept of ‘Direct Model’ is based on the principle that a company can serve its customers best by catering to their needs directly. Though it is headquartered at Round Rock in Texas, it’s products and services are available all around the world, including countries like UK, Canada, China, Japan, India and Australia etc. Since it’s inception in 1984 by Michael Dell who is also the computer technology industry’s longest-tenured chief executive officer, Dell has continued to function based on its ‘Direct Model’. Towards delivering effective solutions that meet the customer challenges dell has continued to focus on setting high standards that drives both – future trends in technology and customer services. This is why Dell is the No.1 seller of personal computers over the internet.